Highlights From NRF 2017: Evaluate Your Retail Investments Carefully

Highlights From NRF 2017: Evaluate Your Retail Investments Carefully

Attending NRF’s Big Show 2017 provided me with the opportunity to see how retailers, specifically their operations, are evolving.  We are in the midst of a technology revolution!  NRF offered everything from robots enhancing the customer experience to wearable technology improving the effectiveness of in-store teams.  The pace of change in how retailers go to market (omni-channel retailing...

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CES, Augmentation, and What it Means for Customer Experience – Our Visit to CES 2017

CES, Augmentation, and What it Means for Customer Experience – Our Visit to CES 2017

Ah, CES – the only Consumer Electronics Show that matters (i.e., the most media coverage). Our visit to CES began with a simple inquisitive question of not only what’s the next thing that will be integrated into our daily usage patterns. Spurred by our burning curiosity, we resolved to arrive at CES on the closing weekend, only to be met with lights and displays of such ferocity that it begs...

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What Hosting a 70s Holiday Party Taught Me About Customer Experience

What Hosting a 70s Holiday Party Taught Me About Customer Experience

My wife has wanted our family to host a themed holiday party for years. But not just any old theme: a 1970s Thanksgiving. While we’ve enjoyed many traditions in our family for years, we thought it was time spice it up. Discussing ideas with family, we rallied around a clear and simple 1970s theme that created a unique experience for our guests. If we were going for a theme, we couldn't do it...

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National Energy Policy: What Might We Expect with a Changing Administration?

National Energy Policy: What Might We Expect with a Changing Administration?

With a change in administration in Washington, and a Republican in the White House, and the same party controlling Congress, one might expect drastic changes in federal energy policy. However, let’s look at the facts. States are leading the energy debate, by pursuing their own aggressive strategies to promote clean and distributed energy resource use and encouraging policies to support a...

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Election 2016: A Presidential Case to be a Customer-Centric Organization

Election 2016: A Presidential Case to be a Customer-Centric Organization

Congratulations! You made it! It’s been a long, grueling season of campaigning, debating, speaking, and – FINALLY! – voting. Just like politicians, companies make promises to their customers on a daily basis – their brand promise. And just like politicians, some companies deliver on their brand promise…and others, unfortunately, do not.…

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It’s Not a Slide Deck, It’s a Narrative

It’s Not a Slide Deck, It’s a Narrative

The most important thing to remember when you’re preparing a slide deck is that you’re not. What you’re really preparing is a narrative. In our line of business, slide decks are common deliverables because they’re well suited to sharing digitally. However, whether you are preparing a pitch to convince your client to hire you, a recommendation for how to use a new technology, or a plan to...

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Key Takeaways from Dreamforce ’16

Key Takeaways from Dreamforce ’16

The dust has just settled on Dreamforce ’16 (DF16). Once again it was the perfect combination of business summit, tech convention, and rock concert that we’ve all come to expect. Whether you were able to attend this year or not, here are some of the observations that I took from a very packed agenda… AI is here.…

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People, Partnerships, Technology: How Lollapalooza is defining the Tune of Customer Experience

People, Partnerships, Technology: How Lollapalooza is defining the Tune of Customer Experience

Fall is officially upon us here in Chicago and with it comes an end to summer, or as some would say, an end to festival season. Chicago is home to many outdoor music festivals over the summer; the biggest and most recognizable being, Lollapalooza. This year Lollapalooza celebrated its 25th anniversary: showcasing 170+ artists and drawing crowds larger than 300,000 music enthusiasts and...

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Dreamforce 2016: An Uncommon Blend of Events Exemplifies Leadership

Dreamforce 2016: An Uncommon Blend of Events Exemplifies Leadership

Last Friday concluded Salesforce.com’s technical extravaganza, Dreamforce.  Dreamforce is held annually in San Francisco, and in addition to endless technical sessions, business hook ups and opportunities for networking, the event includes numerous musical guests.  This year Dreamforce attendees were lucky enough to enjoy access to a full blown, no holds barred, outdoor concert by the...

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Email: marketing@westmonroepartners.com
222 W. Adams
Chicago, IL 60606
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