Does your E-Commerce site make the right first impression?

The Affordable Care Act is prompting the insurance industry to engage customers using digital means.  The market is responding with E-Commerce sites that collect enrollment and payment information, in hopes of selling new products to individuals and their families.  Conduct just a few minutes of online research and you will find a range of site designs with varying degrees of branding...

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E-Commerce Solutions for the Individual Market

The Affordable Care Act created a renewed emphasis on a previously underserved segment of the insurance industry: the individual market.  Since its passage, insurance companies have been challenged to engage individual customers, while controlling (if not reducing) overhead costs.  The difficult part of this call to action is that individuals have unique needs when it comes to buying insurance...

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Phone: 312-602-4000
Email: marketing@westmonroepartners.com
222 W. Adams
Chicago, IL 60606
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