The Implications of Big-data Marketing: Bigger Than You Think

The Implications of Big-data Marketing: Bigger Than You Think

Across all industries – from utilities to banking and from healthcare to education – organizations are tapping into unprecedented amounts and types of actionable “big data” to understand consumers and drive powerful engagement. This is possible through evolving tools that analyze and parse data into hyper-personalized micro-segments of consumers – enabling an organization to deliver the right...

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A Conversation on Inclusion & Diversity, Part 2: Building a Unified Team in a Merger or Acquisition

A Conversation on Inclusion & Diversity, Part 2: Building a Unified Team in a Merger or Acquisition

This year, in an effort to be transparent about the journey we are undertaking to strengthen our culture of inclusion with both our employees and external stakeholders – our clients and neighbors in the communities where we live and work – we are publishing a series of articles to create an open dialog about inclusion and diversity.…

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Robotic Process Automation: Beyond the Myth

Robotic Process Automation: Beyond the Myth

The hype surrounding robotic process automation (RPA) continues to grow. It has many people imagining robots along an assembly line, packaging product to be delivered by drones in a matter of minutes. But the reality is that robotic process automation is the next technology automation tool designed to drive better operational efficiency, improve customer experience, and increase employee...

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Your Operation’s Biggest Opportunity For Improved Productivity Isn’t What You Think

Your Operation’s Biggest Opportunity For Improved Productivity Isn’t What You Think

Over the last few years, I have led teams of West Monroe consultants through Productivity Blueprint Assessments at many different types of clients within the retail, distribution, and LTL trucking industries. The West Monroe Productivity Blueprint is an assessment based on P.U.M.P. methodology (i.e., Productivity = Utilization x Methods x Performance) that is designed to pinpoint areas of...

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For Amazon, 4 Reasons Prime Day Isn’t About “Deals”

For Amazon, 4 Reasons Prime Day Isn’t About “Deals”

If you’re like me, Prime Day gets you excited for a good deal. I’ll admit it, I spent a good 20-30 minutes scrolling through the upcoming deals and adding several to my “Watching” list. If you’re Jeff Bezos, you’re excited that Prime Day is going to increase Amazon’s market share even further… Here are four ways Amazon is using Prime Day to continue crushing competition: Increasing Amazon...

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Hackathon Series: 4 Tips for Getting Started with Kaggle

Hackathon Series: 4 Tips for Getting Started with Kaggle

Recently, about a dozen of us at West Monroe spent an afternoon getting familiar with Kaggle, an online data science community centered around sponsored competitions. This was the first in a series of hackathons where we aim to expose ourselves to new tools and methods of data analysis. The Kaggle competitions range from the introductory ‘Titanic: Machine Learning from Disaster’ to...

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Authentic Leadership and What It Means for Women

Authentic Leadership and What It Means for Women

As part of West Monroe Partners’ membership with Ellevate Network, I had the opportunity to virtually attend the recent summit titled “Mobilizing the Power of Women.” For those who are not familiar, Ellevate is a professional women’s network dedicated to closing the gender achievement gap in business by providing women with a community to lean on and learn from.…

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9 Offices, 168 Volunteers, 1 Mission: Bringing Change to Our Communities

9 Offices, 168 Volunteers, 1 Mission: Bringing Change to Our Communities

At West Monroe, we believe that we have a social responsibility to give back to our community. Our “National Day of Change” is a volunteer initiative that gives us a deeper sense of what it means to do good. We are a community comprised of determined and innovative people, but it is our shared value of social responsibility that unites West Monroe across all offices.…

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Good News for Banks and Customers, It’s No Longer a Zero-Sum Game!

Good News for Banks and Customers, It’s No Longer a Zero-Sum Game!

Welcome to 2017, folks! The year is half over and it’s been full of, well, uncertainty. Whether you’re questioning what will come from our current political climate or the fate of foreign relations, one thing you can count on is the Fed raising rates. For the first time in the post Great Recession era, the economy has proven it can withstand the effects of reversing the Quantitative Easing...

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Phone: 312-602-4000
Email: marketing@westmonroepartners.com
222 W. Adams
Chicago, IL 60606
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