How do Credit Unions Stay Relevant in the Age of Big Bank Mega-Tech Investments?

How do Credit Unions Stay Relevant in the Age of Big Bank Mega-Tech Investments?

Despite any lingering recession-era skepticism of big banks and their motivations, we are now seeing a significant shift in their favor – even among customers who were affected by the last downturn. The ten largest U.S. retail banks now manage 48% of total consumer deposits, up from 39% in 2009. This uptick is largely a result of their investments in digital technology.…

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The State of CRM in Banking – Where We Are and Where We’re Going, Part 1

The State of CRM in Banking – Where We Are and Where We’re Going, Part 1

Last fall, I attended Dreamforce with a mission to review the state of CRM in Banking, and thus, immersed myself into all things Financial Services throughout the week. What I found was similar to what we wrote about last year and in 2016. Banks are still addressing the same overall types of challenges: building modern platforms to use the data in their legacy systems and building a culture of...

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Creating an RPA Strategy for Banks

Creating an RPA Strategy for Banks

Some of the biggest changes in how we conduct business relates to changes in technology. In fact, technology has changed more in the last two decades than in the 200 years before that. Banks have traditionally not been early adopters of change, particularly when it comes to technology and shifting to digital organizations.…

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The Unsexy Side of Fintech

The Unsexy Side of Fintech

Fintech usually has a sexy connotation associated with it, so last week when I was in New York speaking at Bank Director’s FinXTech conference, I enjoyed the irony of being on a panel to discuss “The Unsexy Side of Fintech.” The conference primarily focused on discussing the impact of Fintech on the Financial Services industry, the current state of innovation, and what’s...

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Leveraging the Power of CRM to Create Extended Loyalty for Your Bank

Leveraging the Power of CRM to Create Extended Loyalty for Your Bank

As of September 2016, there were 5,980 FDIC-Insured banks in the United States. While this number dropped from 6,270 FDIC-Insured banks in September of 2015, total assets actually increased from $15.8 trillion in 2015 to $16.7 trillion in 2016. Looking at this trend in the number of banks declining (whether they be commercial or retail) is enough for us to assume demand is increasing but...

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Artificial Intelligence In the Banking Industry

Artificial Intelligence In the Banking Industry

Over the past year I have become increasingly interested in artificial intelligence (AI), in part because I try to stay abreast of fintech and in part due to my curiosity of how the general public welcomes or shirks such a radical technology shift. While I have not yet adopted a Google Home device nor Amazon’s Alexa (these would terrify my dogs..it’s not for lack of want), I think it is safe...

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Navigating the MarTech Jungle in the Credit Card Space

Navigating the MarTech Jungle in the Credit Card Space

This is the second post in a series of blogs looking at how credit card issuers have the opportunity to transform marketing to become truly personalized. In the first blog, we discussed the need for personalized marketing and the constraints that up until now made achieving it difficult. In this second blog, we explore the Marketing Technology (MarTech) landscape and provide guidance on the...

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