I Still Have A Home Bank Branch?

I recently had the pleasure of listening to Chris Skinner, author of Digital Bank, speak during the Financial Services keynote at this year’s Dreamforce conference. He spoke about the shift of the banking and financial services world as one moving from the distribution or exchange of hard currency in a local market to one of moving value in a global market.…

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5 Reasons Why you Should be Psyched about the Salesforce and Microsoft Collaboration

Last month at Dreamforce, a five year strategic partnership was announced between Salesforce and Microsoft. From the opening statements on day one by Mark Benioff and Tony Prophet, to the specific point-and-click reveals in the subsequent days, the message was consistent: this is an exciting time in the CRM space!  This partnership constitutes a meeting of the #1 productivity suite and the #1...

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Day Dreaming and Preventing Nightmares in the ExactTarget Marketing Cloud

It’s no secret that Salesforce does some really cool stuff when it comes to enabling Marketing.  Through tools like ExactTarget Marketing Cloud and the Journey Builder, marketers can do things that were merely dreams just a few years ago – creating a customer journey through a user interface that empowers a marketer to create rich and interactive experience for customers. …

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